In a world where information surrounds us, it can be difficult to get your brand to stand out from the crowd.
You need content that is fresh, that is personal to your brand, and that connects you to your customer. I know what works and what doesn’t.
It’s no good creating bright, modern content that really appeals to Ben, 27, from Shoreditch if your product is something much more likely to be used by Jean, 56, from Penge.
I will research the market and find out who it is we are targeting. Not just knowing that Ben likes beard oil that smells like the salty sea air or that Jean is wooed by a silver fox, I will discover the websites your market are hitting, what press they tend to look at and I can target the content for your business to slot right in.
Your Voice, My Words
My intention when working with you is to transfer your thoughts and feelings into marketing material. I want your brand to speak for itself, to stand unique amongst carbon copies and to capture your client’s imagination.
I can provide digital content in whatever voice you need to suit your brand and work with you to decide what that voice needs to be.
Whether meandering prose or punchy headings, the unicorn magic will help your brand to stand out and most importantly to represent you to your customers.
SEO Optimised Content
It’s not just about writing pretty words either (as much as I do love pretty words); good digital content is about getting traffic to your site and a good content marketer will pepper keywords around with the perfection of a Michelin starred chef.
I understand SEO (search engine optimisation) and can weave relevant keywords and phrases throughout your content to make sure that the people looking for a business like yours find your business first.